A sluggish demand recovery but the worst is over

Political risk
Political risk
Commercial risk
  • Increasing demand for boxes and paper packaging, thanks to the exponential development of e-commerce
  • Further growth potential in the medium and long term, driven by expectations of exponential population growth
  • Greater environmental awareness will continue to promote the use of paper packaging instead of plastic, especially in the food and pharma industries
  • Increasing digitalization: With remote working becoming the “new normal”, digital connections and communication will continue to increase, resulting in reducing use of notebooks, paper sheets and printed books in the future
  • Deforestation: the excessive use of land for planting and felling trees represents a great reputational risk for the sector
  • Vulnerability to energy and chemicals access and prices: higher input costs are damaging the margins of the pulp subsector, particularly in Europe
Maria Latorre
Allianz Trade