Guided by our Purpose

Mother is joyfully teaching its child to swim

Since 1890, all around the globe, we have been working hard to secure people’s lives and to prepare our customers for everything life has to offer.

Because we know how important it is to have a partner with stamina at your side who prepares you with solid and sustainable solutions, we strive to do it right – with passion and persistence.

Jim Rohn – "Part of success is preparation on purpose." quote with a woman before the start of hiking up a mountain
Times are tough, but so are we. Because we believe people need a resilient partner to prepare them with guidance and support. Today and tomorrow, we are here when it matters.
two friends, one of them with prosthetic leg, hugging each other, public place, evening sun, Confidence in tomorrow
We are convinced that we progress in life when we don’t brace for the worst, but instead, prepare for the best. With our access to knowledge and capabilities – connected with the passion of our employees – we help people to get ready for whatever life has to offer.
Every day, everybody in our company does everything to create a new experience, guided by three simple yet meaningful principles. They guide how we care for our customers, shape society and deliver reliable, quality products and solutions.
Actions speak louder than words. Our global moves and local activations show how we inspire and make an impact.
In fact, it’s at the core of our business to be the trusted partner of our stakeholders, using our global scale and expertise to help to solve society’s most pressing issues.
Whether traditional sport, cultural institution or new NGO – we build partnerships with organizations that share our values and believes: A better tomorrow.  
The Allianz Brand tops the podium yet again, reaching new heights and growing faster than competitors! For the fifth year in a row, Allianz was named the world’s number one insurer in the 2023 Best Global Brands Ranking, released by leading consultancy Interbrand.