Last updated: August 7, 2026
Next Generations Study by Allianz Foundation
Young Europeans push for bold ecological reforms amid divisions on growth paradigm
Young Europeans urge policymakers to take bold steps towards ecological transformation and a rethinking of the prevailing paradigm of economic growth, but they are divided on how to achieve it. While most envision a green and socially just transformation, a significant minority leans toward preserving the status quo or embracing nostalgic vision of a supposedly better past. In extreme cases, such leanings can escalate into a full-on backlash against democratic rules and norms.
Still, the vast majority of young Europeans is firmly committed to democratic values. And many act on their beliefs: 47% have stood up for an issue at work or school, and 29% say ethical concerns shaped their choice of employer. Boycotting products with a bad environmental or social footprint is particularly common among young people on the political left, where around 50% have taken part (36% across the entire political spectrum).
Read the study here.
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* As of December 31, 2025. Customer count reflects Allianz customers in consolidated entities that are part of the customer reporting scope only.
** As of June 30, 2026.
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