The Allianz family of stadiums includes state-of-the-art sporting facilities in six countries on three continents. We invest in stadiums because we are committed to supporting local communities by helping develop magnets for global industry and tourism in key regions worldwide. With every stadium in our family, we raise the bar in safety, sustainability and contemporary design.
We build partnerships with organizations that share our values, especially our belief in embracing new ideas and technologies that have a positive impact on peoples’ lives. We also want to offer customers a chance to experience these innovations first-hand, and in turn be inspired to grasp new opportunities without fear.
At the same time, we’re continuing our successful relationships with traditional sports and cultural institutions like FC Bayern and Paralympics that capture the emotional spirit of our business and inspire millions of people around the world with stories of human achievement through sport and innovation.
Football
Allianz understands that a big part of football’s popularity comes from the joy of being part of a community: a team, a city, a social network, or the global football fan community. We are dedicated to strengthening communities and to connecting with people who love football.
Golf
Through the sport of golf, Allianz strengthens family bonds, promotes business relationship building, and helps young people learn and develop golf skills to become tomorrow’s champions.
Paralympics
Allianz is committed to promoting inclusion, diversity, and excellence, both in the workplace and in the world of competitive sports. As a partner of the Paralympic Movement, we are proud to use our sponsorship expertise to broaden the audience of sports for persons with an impairment and provide opportunities for Paralympic athletes to tell their stories.
Formula E
As one of the world’s largest automotive insurers, Allianz has a natural interest in supporting the latest developments in urban mobility. Formula E is the perfect platform to experience and promote sustainable transportation, while combining excitement and innovation for fans of all ages.
Drone Racing League
In 2017 Allianz and the Drone Racing League (DRL) announced a global multi-year partnership. As the title sponsor of DRL’s race circuit, Allianz will leverage its motor racing heritage to bring the “Sport of the Future” to a rapidly growing world-wide audience. The Allianz World Championship 2017 series will consist of six races to be aired in over 75 countries starting in June. As well as a huge new interest area for consumers, drones also play an increasing role for Allianz in regards to property claims assessment and agriculture insurance.
MotoE
The topic of mobility, including electric mobility, is a cornerstone of our business, as we continue to support the innovators and visionaries whose technologies are poised to reshape our world. Allianz is proud to accompany MotoE™ as the global insurance partner on its exciting journey to establish a new and fully electric sports platform and showcase the latest technology from the electric mobility ecosystem.
Museum of Modern Art (MoMA)
The Museum of Modern Art (MoMA) is the newest addition to Allianz’ partnership portfolio, as MoMA shares its values of embracing change, taking risks and having the courage to try something new. As a proud partner of contemporary art at MoMA, Allianz supports those who take a step into the unknown, because we believe the world would be a better place if people had the courage to grow – and that taking chances is essential to progress.
Lang Lang
Allianz partners with world-renowned pianist Lang Lang to harness the power of classical music to enrich lives and strengthen community and family bonds worldwide. The first Allianz arts and culture sponsorship, our relationship with Lang Lang and his Lang Lang International Music Foundation gives us a well-rounded platform from which to inspire the next generation of classical musicians.